Look-Look Magazine :: Reviewed

Every trip to the Barnes and Noble starts the same way for me: Looking through the ‘Art and Design’ section of the magazines. I look for a new Lurzer’s Archive, flip through the STEP and CMYK, all the while keeping my eyes peeled for something cool. Last week, Look-Look Magazine practically jumped off the shelf like a pet store puppy.

This zine is straight up creativity with no ads (more on that in a minute). The basic idea is to print reader-submitted art from young people. Simple enough, and the final product is amazing.

The cool thing is there are no ads. Well, there are four ads in the back, but the content has been submitted by the same young artists. Here is what Look-Look wrote about the Ad Gallery: “On top of giving us the money to make this magazine, they [the advertisers] go one step further and actually allow young people to create their ads. They are one of the things that is right with this world, and for that we thank them.” Very, very cool.

Zine

Look-Look has it all…painting, photos, poetry, essays, and more. Pick up a copy and support the kids yo!

By Chad Norman

Chad is a marketing and branding strategist, proven leader, speaker, founder, and author. As COO of Catch Talent, he leads day-to-day operations including finance, human resources, marketing, and communications, as well as directs all employer brand client deliverables. Prior to Catch, Chad was VP of Marketing & Communication at SPARC, he served on the senior leadership team and lead marketing and communication strategy across all products and services. At Blackbaud, the leading provider of nonprofit technology solutions, Chad managed digital marketing and online training teams. In 2016, Chad founded DisruptHR Charleston, a bi-annual gathering of HR professionals for a night of networking and Ignite talks. His book, 101 Social Media Tactics for Nonprofits: A Field Guide, was published by Wiley in February 2012. Chad has presented at dozens of industry events including SXSW, SHRM, DisruptHR, IHRIM, NTC, DMA, AFP, and BBCON and has lectured at Wake Forest University, Indiana University, University of Michigan, College of Charleston, and The Citadel.

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